Websites for gyms and sports centres

Websites for gyms, fitness centres, personal training studios and sports facilities.

from 92€ /month

Fitness in Italy is worth 10 billion, yet most gyms run on word of mouth and a sign by the front door. A website that works turns a passer-by's curiosity into a booked free trial, shows class times without you answering the phone 50 times a day, and handles memberships without queues at the front desk. We integrate dynamic class calendars, lesson booking and a members' area, with attention to the rules on processing health data (the medical fitness certificate for competitive/non-competitive activity under Ministerial Decree 24/04/2013).

Common challenges in the industry

What typically slows down or holds back the digital presence of businesses in this vertical.

Class schedule that changes every week, impossible to update by hand

Free trial handled through a disorganised WhatsApp

Memberships paid only at the gym, no online renewal

Trainers with no dedicated page, no face for the customer before they visit

No presence in searches for 'gym + neighbourhood' or 'crossfit + city'

How we solve them

The features and solutions we apply by default to a gyms and sports centres project.

Interactive class calendar with filters by discipline and time
Online lesson booking with capacity caps and waiting list
Membership management with automatic renewal (Stripe/SumUp)
Trainer profiles with specialisations, certifications and hours
Free trial form with GDPR-compliant data collection
Fitness management software integration (MyWellness, TeamUp, Wodify)
Members' area with training and payment history
Virtual tour or gallery of the facility, rooms and equipment
Training and nutrition blog for long-term SEO
Local SEO with LocalBusiness schema and optimised Google Business

Packages dedicated to the industry

Ready-made configurations, calibrated to the typical needs of the vertical.

Gyms & sports centres

The website with a class schedule and online memberships

3299 €

Most requested services by people working in this industry

The areas where we focus our efforts when starting with a new gyms and sports centres client.

Compliance notes

Medical fitness certificate required (Ministerial Decree 24/04/2013 for non-competitive activity, Ministerial Decree 18/02/1982 for competitive): the website can collect the upload as a sensitive document only with an explicit GDPR legal basis. CONI/ASD register enrolment if an amateur sports association. Processing biometric data (if integrating wearables) requires a DPIA.