Skip to main content
evvivaweb

WordPress custom for tradespeople and small businesses

Websites for tradespeople, small local businesses, plumbers, electricians, carpenters, painters

from 2499€ VAT excl.
Get a quote

In the tradespeople and small businesses industry, wordpress custom isn't a stylistic exercise: it's the tool that solves the real problems of your vertical. Here you'll find how we apply it specifically, what you take away, and how much it costs to get started.

Who it's for

The problems we see every time in the tradespeople and small businesses industry

If at least one of these sounds familiar, wordpress custom is the right lever.

    No online presence, customers only through word of mouth that has now dried up
    Paper flyers that cost money and measure nothing
    Aggregator competition (ProntoPro, Instapro) charging a fee per lead
    Photos of completed jobs sitting on WhatsApp, never published in an orderly way
    Zero ranking for 'plumber + city' or 'electrician + neighborhood'
What you take away

The concrete results

  • Custom design, only the features you actually need
  • Editorial autonomy: add articles and edit content without calling us
  • Custom Gutenberg blocks designed for your recurring sections
  • Performance compliant with Core Web Vitals, without heavy page builders
  • Clean, documented code, maintainable over time without breakages
Industry-specific

The features you simply can't go without

We include them by default on every wordpress custom project for the tradespeople and small businesses industry.

  • Clear homepage with main services and service area
  • Dedicated service pages (plumbing, heating, electrical, etc.)
  • Gallery of completed jobs with a description of the work
  • Short quote form (3-5 fields, no friction)
  • Google Business integrated with LocalBusiness schema
  • Customer reviews (Google Reviews embed)
  • Service area with map and covered postcodes
  • Practical-advice blog for long-term SEO (optional)

What we work with

We choose the stack on a case-by-case basis, not by personal preference.

  • WordPress 6.x
  • PHP 8.2+
  • ACF Pro (Advanced Custom Fields)
  • Gutenberg blocks custom
  • WP-CLI
  • Composer
Pricing

Where it starts

2499 €fromup to 5999 €

VAT excluded

The exact price depends on the scale of the project (pages, languages, integrations). For a typical tradespeople and small businesses business, our dedicated package is the simplest route.

Get a quote
Compliance notes

Registration in the Register of Craft Businesses (Law 443/1985) is mandatory. Technical qualifications for systems (Ministerial Decree 37/2008: electrical, gas, water). Municipal SCIA to start operating. VAT number and REA shown in the footer. For advance payments: compliance with the Consumer Code if the customer is a final consumer.

Frequently asked questions

wordpress custom for a tradespeople and small businesses: how long does a project typically take?

It depends on the scale, but for most cases we're talking about 2-4 weeks from sign-off to going live, content included. For complex cases (many languages, integrations with industry software) it can take 6-8 weeks.

Can I start even if I don't have all my content (text, photos) ready?

Yes. We offer copy support and image selection as a separate package, or we proceed with placeholders and swap them in along the way. The important thing is to nail the positioning before the design phase.

Can I update the site on my own after delivery?

Yes. We deliver with a simple editorial panel (organised by content type) and 2 hours of training included. For structural changes (new sections, new templates) we step in.

Does the site comply with tradespeople and small businesses industry regulations?

Yes. For this industry we take into account: Registration in the Register of Craft Businesses (Law 443/1985) is mandatory. Technical qualifications for systems (Ministerial Decree 37/2008: electrical, gas, water). Municipal SCIA to start operating. VAT number and REA shown in the footer. For advance payments: compliance with the Consumer Code if the customer is a final consumer. We always start from compliance, we don't add it afterwards.

Why custom WordPress and not a ready-made template?

Ready-made templates are cheap but tie you to the choices of whoever built them: colours, fonts, structure, bundled plugins you can't remove. With a custom theme you pay for development once, then you have a site that's yours, reflects your brand, and doesn't weigh visitors down with useless features. Over the medium term it costs less: no theme licence fees, fewer plugins to update, less risk of incompatibility.

Can I manage the content myself after delivery?

Yes, that's WordPress's strong point. We hand over the site with the block editor (Gutenberg) configured with blocks for your recurring sections (hero, service cards, testimonials, etc.) and ACF custom fields where needed. A 1-hour training session makes you self-sufficient in managing text, images, articles and pages.

Do you use Elementor, Divi or other page builders?

No, we avoid them. Visual page builders look convenient but produce heavy HTML, bloated CSS, and dependencies that block WordPress updates. We use Gutenberg (WordPress's native editor) with custom blocks we build ourselves: same editing comfort, 3-4 times better performance, zero lock-in.

Do WordPress updates risk breaking the site?

Not if the theme is well built. We follow the WordPress Coding Standards and the child-theme architecture: core and plugin updates don't touch our code. With the Care Start plan (79€/month, first year included) we apply updates in staging first, then in production, with a rollback ready if anything goes wrong.

Can an e-commerce be integrated?

Yes, via WooCommerce. However, if the project is e-commerce-centric from the start, consider our dedicated E-commerce service: the choice between WordPress+WooCommerce, Shopify or headless platforms depends on catalogue, volumes and operational complexity.

Ready for wordpress custom in your tradespeople and small businesses?

Tell us in 3 lines what you need. We reply within 24 working hours with a concrete proposal and transparent prices.

Get a quote

You might also like